“Me Gusta” (2020) is a bilingual pop and reggaeton single by Anitta, featuring Cardi B and Myke Towers. Released in 2020, the track marked one of Anitta’s early major crossover efforts into the English-language market while maintaining her Brazilian and Latin musical influences. The song blends funk carioca, reggaeton, and pop production, and was accompanied by a colorful, globally themed music video that highlights Anitta’s international ambitions.
Lyrically, “Me Gusta” is a confident, flirtatious track centered on attraction, desire, and autonomy in romantic and sexual encounters. Both Anitta and Cardi B deliver verses that emphasize control, pleasure, and self-assurance, aligning with broader trends in pop and hip-hop that foreground women’s sexual agency. The song’s chorus, “I like it like that, he keep on wanting more”, positions desire as something to be openly expressed and enjoyed, while the verses expand on themes of power, luxury, and independence.
The bi elements of “Me Gusta” are not explicitly stated in the lyrics themselves, but they gain significance through the identities of the artists involved. Both Anitta and Cardi B are bisexual, and their participation in a song centered on sexual confidence and attraction adds a layer of meaning for listeners aware of this context. In particular, the fluidity of desire expressed in the song can be read as inclusive rather than strictly heterosexual, even if the lyrics primarily reference men.
The music video further contributes to this reading. Featuring women dancing together in close, sensual choreography, the visuals introduce moments that can be interpreted as queer-coded or suggestive of same-gender attraction. While these scenes are not framed as explicit narratives of bisexuality, they align with a long-standing visual language in pop music where intimacy between women is used to evoke queerness, sometimes ambiguously. In the case of “Me Gusta”, the presence of openly bi artists complicates this dynamic, lending authenticity to imagery that might otherwise be dismissed as purely aesthetic or as queer-baiting.
“Me Gusta” occupies a space where bisexuality is present yet understated. Unlike songs that explicitly explore queer identity, this track does not place bisexuality at the forefront as a central theme. Instead, it exemplifies a more subtle integration of queer identity into mainstream pop, allowing bisexual artists to explore desire in their music without explicitly labeling or explaining it.